about this author

Anna is passionate about anything that involves the written word. Whether it's long-form blog posts or short-form social copy you'll find her buried deep in a Google Doc, WordPress post, or Medium article somewhere. When she's not writing, the social verse is her alibi.

Robert Brace Case Study: Website Launch

By Anna Klawitter / April 22, 2022

When Robert Brace started working with us to plan his next level of content and digital presence, we were excited!

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Surviving The Survivor: Brand Refresh 

By Anna Klawitter / April 7, 2022

Surviving the Survivor, came to us with a unique brand and a great idea. But, their execution towards creating a relatable and cohesive brand needed revision.

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Dreamer Documentary - Jim Kwik "The Limitless Model Explained"

Emmy Award Winner: Dreamer Documentary

By Taylor Peterson / March 26, 2021

In early 2020, just as the global COVID-19 pandemic was locking down the world, Emmy Award-winning filmmaker Nick Nanton was working on a documentary that would inspire millions to dream bigger and live a life with meaning and fulfillment.

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Amy Morin: Podcast Launch Visual Positioning

By Taylor Peterson / March 18, 2021

In with the ‘new’ out with the ‘old’. Watch how the Lab transformed Amy’s “Mentally Strong People” into ‘Visually’ Strong People.

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BRAND WORK: The Brace Life

By Taylor Peterson / January 18, 2021

In December 2020, NYC-based celebrity fitness trainer Robert Brace tapped the team at Food Fight Studios (Visual Impact Lab) to help expand his reach and create a new, all-inclusive wellness…

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BRAND WORK: Amazing Whip-It

By Taylor Peterson / November 20, 2020

How did we take a brand’s goal to pivot their commercial content from infomercial messaging to a nostalgic connection with their target audience while educating them on the benefits of a product that’s existed since 1989? Enter stage right: The “Before Its Time” content campaign.

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